Kickstarter Workshop: From Zero to Hero in 8 Hours

The only source of knowledge is experience – Albert Einstein

You’ve probably learnt this is true in both life and in business, in the fashion, tech and digital world we have a saying “Fail Fast”. However, often this notion scares people! ‘I don’t have time or budget to fail with!’ Is what most people say. I just need to know how to do it right!

Then there is the next issue… Experts… Experts everywhere! Crafting and growing 
your e-commerce or transforming a traditional retail business should be a walk in the park right? Actually no. Good talent isn’t cheap and getting access to people who have been there & done that successfully isn’t that easy. Advice is great, but what about how to learn their practical skills which have taken them decades to acquire? It’s not going to happen overnight, it’ll take you years to ask all the right questions, let a lone find time in their diaries to help you!

What about if there was a formula to learn the most sought after skills from the experts all in 8 hours? There has to be a way right? Innovation can have a formula? Well well well, have I got news for you! This year the Online Retailer is bringing you the Kick Starter conference, new and improved!

Keep reading and you’ll discover:

  • What exactly is the Kickstarter
  • What content will be presented in the workshop
  • Who you will learn from and how
  • Who the event is for
  • How to book tickets!

What is the Kickstarter Workshop?

This is the second year Online Retailer is running the Kick Starter workshop. Last year we had a room filled with a mixed bag of traditional retailers looking for more knowledge to move online and others were start-ups looking for guidance.

Utilising Milk it Academy’s innovative and practical learning methodology Alita will be hosting the workshop alongside some of the most genuinely successful e-commerce experts. The dream team of experts will be there to share with you what they have done and work with you in a practical environment to ensure their skills and knowledge have transferred into your business to take you from Zero to Hero in 8 hours.

We’re working hard with our experts to extract from them the content that would make their E-comm bible. Everything from:

  •  Government grants you can apply for to help you grow
  • Planning and understanding your customer journey and find opportunities to improve your experience
  • Start-up growth strategies every business can use to innovate
  • How the best social enterprises have grown loyalty and their business using social media alone and their behind tracking

If you’re in the early stages of your start-up eCommerce business journey or if you’re well into your traditional retail business this is a session you should certainly add to your conference agenda. As Benjamin Franklin said “An investment in knowledge pays the best interest”

Join the Kickstarter Workshop Today!

Eager to get involved? Read on to learn more about the workshop as detailed by the team at Online Retailer.


The event takes place on Thursday the 27th from 8.30-5pm. Tickets need to be pre-purchased to attend the workshop.

Who am I Going to Learn From and How? 

Alita specialises in transforming companies into highly innovative, customer-centric organisations by adopting world-class, best practice digital marketing & innovation methodologies for retailers across Australia & New Zealand.

During the day, Alita will be taking your through highly practical exercises, during which she will cover topics such as:

  • Business Processes Tips & Tricks
  • Life Website Reviews
  • Content Marketing, SEO and Social
  • Email Essentials
  • Marketing Journey Mapping – Easy Lean Budget Strategies

On top of that, you will also hear case studies from these amazing local rockstars:

And LAST BUT NOT LEAST, at the end of the workshop you will be able to move to the conference and attend our final keynote, Scott Thomson, Customer Solutions & Innovation APAC, Google who will present about “Get Ready Now for Future of Retail”.

Who is this event for?

  • Established traditional retailers that want to increase their online sales
  • Pure-play retailers that are struggling to make their website profitable and sustainable
  • Small e-commerce sites that need to get their sales to the next level

If you are an online retailer and think the Kickstarter Workshop would be right for you or your team then I have good news and bad news. The bad news, this blog is old. You missed the boat by a couple of years.

The good news? We offer fully-customised in-house workshops just for you. Just reach out to us at enquiries@milkit.com.au.

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